Digital vs. print

Ya parece un cliché decir que con la aparición del internet y de las redes sociales, el mundo cambió para siempre. Y vaya que cambió, pero últimamente, lo que más preocupa a la industria editorial es la sobrevivencia de los productos impresos que, desde la invención del papel, ha sido por siglos nuestro instrumento de lectura, y desde la llegada de las revistas, el placer de hojearlas ha sido un deleite para muchísimas generaciones.

¿Será que esa tradición se perderá para siempre? Es todo un debate mis queridos Trendlovers. Hay algunos puristas que se niegan a enterrar y poner una cruz sobre el print; ¿será nostalgia prematura o realmente logrará sobrevivir este medio de comunicación? No lo sabemos, pero mientras vamos observando el avance de los medios digitales, hay a quienes les gustan ambas opciones, y justo de esto vinieron a hablar conmigo a la cabina mis queridas Paty Dávalos y Ale García, de grupo Editorial Expansión. Les dejo el podcast para que escuchen una visión más sobre este debate:

 

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